BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20200423T230000Z DTEND:20200424T010000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:FREE WEBINAR - How to E-Mail Market in Times of a Business Downturn DESCRIPTION:CLICK HERE TO REGISTER\n\n\n\nJoin the Lompoc Valley Chamber of Commerce in their series of DAILY WEBINARS to provide resources and guidance for businesses in the Lompoc Valley during the Covid-19 Pandemic\n\nClick Here to See ALL Webinars and our Covid-19 Resource Page\n\n\n\nDESCRIPTION\n\nEven in times of a severe crisis as many businesses are experiencing now\, E-Mail marketing is an important tool to keep your customers informed and get them ready to re-enage. \n\nTo generate positive outcomes\, your business has to reach the right customers with targeted campaigns. If you feel your E-Mail efforts did pay off in the past or are unsure about how to adjust your E-Mail approach to the current business climate\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.\n\nYou will learn:\n\n\n The 5 C's of E-Mail Marketing Basics\n How to create a content calendar with a complimentary digital version sent to all students How to pick the E-Mail platform right for your business\n Best times and days to send E-Mail\n Why List Segmentation is important (case study provided)\n Basic Automations\n How to create E-Mail graphics using Canva\n How to set up Google analytic tracking links\n A/B Testing Tips\n\n\nABOUT YOUR HOSTS\n\nPatty Ross\, California Wine Marketing\n\nPatty\, a native Californian\, has well over 20 years experience in marketing and has been in the online space since 1998 where she developed an e-commerce program for a gourmet gift company into a million dollar business.\n\n\n\nOTHER WEBINARS:\n\nhttp://lompoc.com/covid-19.html X-ALT-DESC;FMTTYPE=text/html:

CLICK HERE TO REGISTER
\n
\nJoin the Lompoc Valley Chamber of Commerce in their series of DAILY WEBINARS to provide resources and guidance for businesses in the Lompoc Valley during the Covid-19 Pandemic
\nClick Here to See ALL Webinars and our Covid-19 Resource Page
\n
\nDESCRIPTION
\nEven in times of a severe crisis as many businesses are experiencing now\, E-Mail marketing is an important tool to keep your customers informed and get them ready to re-enage. \;

\n\n

To generate positive outcomes\, your business has to reach the right customers with targeted campaigns. If you feel your E-Mail efforts did pay off in the past or are unsure about how to adjust your E-Mail approach to the current business climate\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.

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You will learn:

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ABOUT YOUR HOSTS
\nPatty Ross\, California Wine Marketing

\n\n
Patty\, a native Californian\, has well over 20 years experience in marketing and has been in the online space since 1998 where she developed an e-commerce program for a gourmet gift company into a million dollar business.
\n
\nOTHER WEBINARS:
\nhttp://lompoc.com/covid-19.html
\n LOCATION:ONLINE! CLICK HERE TO REGISTER Visit our Covid-19 Resource Page for More Webinars http://lompoc.com/covid-19.html UID:e.1766.10582 SEQUENCE:3 DTSTAMP:20260409T182901Z URL:https://members.lompoc.com/events/details/free-webinar-how-to-e-mail-market-in-times-of-a-business-downturn-10582 END:VEVENT END:VCALENDAR